Miles Hamilton
Menu
Miles Hamilton
Menu
Pfizer
Duration
Jan-March 2020
People
Copy
Director
Design
PM
Account
Deliverables
Screen Analytics
C. Analysis
UI.UX
Screen Analytics
App. Portal. Website. Brand.
Pfizer
Duration
Jan-March 2020
People
Copy
Director
Design
PM
Account
Deliverables
Screen Analytics
C. Analysis
UI. UX
App. Portal. Website. Brand.
Metastatic Breast Cancer
Metastatic Breast Cancer
It is a complicated illness and a treatment discussion guide is a necessary form to facilitate questions from someone who is undergoing treatment to their doctor.
It is a complicated illness and a treatment discussion guide is a necessary form to facilitate questions from someone who is undergoing treatment to their doctor.
"Increase engagement for the Treatment Discussion Guide. Elevate our brand so that we compete with other medical questionnaires." - client
"Increase engagement for the Treatment Discussion Guide. Elevate our brand so that we compete with other medical questionnaires." - client

Research
Heavy Regulation
Despite a heavy approval process there is a happy medium one can finesse to compliment requirements and still have a digestible experience.
Research
Heavy Regulation
Despite a heavy approval process there is a happy medium one can finesse to compliment requirements and still have a digestible experience.
Research
Heavy Regulation
Despite a heavy approval process there is a happy medium one can finesse to compliment requirements and still have a digestible experience.
Research
Lighthouse Testing
I discovered web performance wasn't as high as it could be but we addressed it by using WCAG tools to pay attention to accessibility, language access and more.
Research
Lighthouse Testing
I discovered web performance wasn't as high as it could be but we addressed it by using WCAG tools to pay attention to accessibility, language access and more.
Research
Lighthouse Testing
I discovered web performance wasn't as high as it could be but we addressed it by using WCAG tools to pay attention to accessibility, language access and more.
Content Strategy
User Focused
I assessed Hotjar and saw that there was an immediate lack of transitions, and I noticed the heavy language so I worked with copy to consolidate and reduce it and consider empathetic approaches including…
Time Anticipation
Steps Counter
And zero confirmation progression
Content Strategy
User Focused
I assessed Hotjar and saw that there was an immediate lack of transitions, and I noticed the heavy language so I worked with copy to consolidate and reduce it and consider empathetic approaches including…
Time Anticipation
Steps Counter
And zero confirmation progression
Content Strategy
User Focused
I assessed Hotjar and saw that there was an immediate lack of transitions, and I noticed the heavy language so I worked with copy to consolidate and reduce it and consider empathetic approaches including…
Time Anticipation
Steps Counter
And zero confirmation progression
Direct impact.
Results
All of this sounds like simple solves. But it shows that without skipping ux fundamentals you could be skipping out on helping significant life.
3
x
increased engagement
29
%
performance increase
92.5
k
newly diagnosed served.
Direct impact.
Results
All of this sounds like simple solves. But it shows that without skipping ux fundamentals you could be skipping out on helping significant life.
3
x
increased engagement
29
%
performance increase
92.5
k
newly diagnosed served.
Direct impact.
Results
All of this sounds like simple solves. But it shows that without skipping ux fundamentals you could be skipping out on helping significant life.
3
x
increased engagement
29
%
performance increase
92.5
k
newly diagnosed served.

The solve.
Looking back.
The solve seems intuitive, but ux fundamentals will guarantee helping the newly diagnosed.
Looking back with the perceived limitations of heavy regulation I would have spent more time dissecting the copy and forensically finding harmony between legal protection but so concise legibility but each party is in agreement.

The solve.
Looking back.
The solve seems intuitive, but ux fundamentals will guarantee helping the newly diagnosed.
Looking back with the perceived limitations of heavy regulation I would have spent more time dissecting the copy and forensically finding harmony between legal protection but so concise legibility but each party is in agreement.

Looking back.
Growth Mindset.
Looking back with the perceived limitations of heavy regulation I would have spent more time dissecting the copy and forensically finding harmony between legal protection with ux legibility with understood marketable medical language.
Miles Hamilton
Experience Innovator
Full Stack Designer
Visionary
Miles Hamilton
mileshamilton89@gmail.com
Miles Hamilton
Experience Innovator
Full Stack Designer
Visionary
Miles Hamilton
mileshamilton89@gmail.com
Miles Hamilton
Experience Innovator
Full Stack Designer
Visionary
Miles Hamilton
mileshamilton89@gmail.com